Market Savvy Conversations

Expert interviews, behind-the-scenes stories and practical strategies for Allied Health Professionals, General Practitioners and Specialists.

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#23 Online Course Insurance

In this practical and informative interview, Megan Walker interviews Peter Marshall, General Manager, Mercurien Insurance, on what practice owners should consider in terms of their insurance. We cover:

  • Typical insurance needs for private practices
  • Additional considerations for your online course
  • How to communicate your course to your broker
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#22 Stepping Into Social

In this motivating interview, Megan Walker interviews Adam Sadd, Psychologist, Uplift Psychology, on how he has successful harnessed the power of social media to grow his psychology practice. We cover:

  • Having the confidence to be active on social media
  • Getting your assets looking good (and taking the plunge and getting a professional photo shoot)
  • Serving a broader range of clients
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#21 Online Course Structures

In this practical interview, Megan Walker interviews Ian Walker on various accounting considerations relevant to private practices in Australia. We cover:

  • The different structures available for private practices
  • Considerations to make when scaling your practice through online courses
  • Who owns the intellectual property within your online course?
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#20 Reclaiming Handwriting

In our follow up conversation with Melissa Savonoff, hear the wonderful progress she is making with supporting educators, carers and therapists to deliver handwriting skills to children in their care. We discuss:

  • The joy of stepping into the role of teacher in addition to therapist¬†
  • The power of reaching and helping people nationally through the online courses
  • Being able to help people in rural and remote locations
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#19 Supporting Men Online

In this motivating interview, Megan Walker interviews Howard Todd-Collins on his journey from delivering traditional mental health services to creating a podcast and online course for men. You will learn:

  • How important it is to have a clear "why" for your online course
  • The importance of believing in your worth
  • Getting comfortable with becoming more visible
  • Having patience along the journey
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#18 Delivering Psychology Online

Join Megan Walker as she interviews Clinical Psychologist, Emma Borthwick, on her whole-family approach to supporting young people with neurodiversity and low mood. Emma's online portal for parents aims to:

  • Address the shortage of psychologists and long waiting lists
  • Educate and support parents while they are waiting for appointments
  • Help parents to see the role they play in supporting their child through challenging situations
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#17 Physiotherapy Meets Mindfulness

In this inspiring interview, Megan Walker interviews Georgie Davidson on how she is packaging her physiotherapy wisdom and experience, combined with her mindfulness and yoga accreditations, into an online program that:

  • Aims to increase calm and reduce stress for physiotherapists
  • Gives physiotherapists new approaches to use with clients who are suffering from chronic pain
  • Takes the pressure of physios to play "psychologist" while still providing a whole-person approach to care
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#16 Innovative Psychology Programs

In this engaging interview, Megan Walker chats with Dr Judith Griffiths about her approach to creating innovative psychology programs for her clients. Learn how:

  • Judith has focussed her practice to support clients in two main areas - sports psychology and Functional Neurological Disorder
  • Creating an online course can address challenges common to a particular client group
  • Online courses can be a cost effective support tool for some clients
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#15 Getting Started With Kajabi

In this episode, Megan Walker interviews Meg Burrage, Kajabi Expert and Launch Coach on how:

  • To get started with creating a basic website in Kajabi
  • To use pre-created Kajabi templates to speed up implementation
  • The importance of "starting"
  • Creating your programs / product range to suit your lifestyle
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#14 Mobile Phone Hygiene

In this thought-provoking interview with Megan Walker and Dr Lotti Tajouri from Bond Unviersity, we discuss:

  • How mobile phones have become our "third hand"
  • The microbes living on your mobile phone
  • Risks to vulnerability clients / patients
  • Further research being undertaken and ways to reduce mobile phone-spread viruses
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#13 Packaging Your Wisdom

In this engaging interview, hear how Melissa Savonoff, experienced OT and owner of Ricardo Reading Mouse(R), has identified a learning need and in response has:

  • Created engaging learning materials for students, parents and teachers
  • Promoted her programs through librarian training
  • Packaged her wisdom into an online course for beta testing with her audience
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#12 Successful Supervision Training with Natalie Jack

In this episode of Market Savvy Conversations, Megan Walker interviews Natalie Jack on how she has grown her practice from delivering therapy as a Registered Music Therapist, to supporting Allied Health Practitioners with supervision and supervision training. In this motivating interview you will hear:

  • How Natalie identified a need, then created her vision and worked towards a new way of working in line with her values 
  • Natalie's advice for others who want to add supervision or online courses to their practice 
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#11 From Selling Time to Selling an Online Course

In this episode of Market Savvy Conversations, Megan Walker interviews Mark Lockyer (Accredited Mental Health Social Worker) on changing his practice to incorporate an online course. We discuss:

  • The process of moving from selling time to offering clients an online program
  • The ways to reduce mental health costs for clients via online programs
  • The importance of having a guide along the way 
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#10 Making the Practice Leap

In this interview Megan Walker talks to Colleen Wilson about making the leap into private practice and creating an online course for her clients. Learn:

  • How to use your passion to work through challenges
  • The power of outsourcing
  • The importance of persevering 
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Megan Walker from Market Savvy Interviews Sue Cameron and Simone Dudley from Therapy Connect

#9 Virtual Practice Success

In this episode of Market Savvy Conversations, Megan Walker interviews Sue Cameron (Speech Pathologist) and Simone Dudley (Occupational Therapist), Directors of Therapy Connect, on the success of their business growth. We discuss:

  • The positive impact of telehealth for rural / remote clients
  • How Sue and Simone have grown a multi-disciplinary team of teletherapists (70 people) in six years
  • Lessons they learned along the way and things they would do differently
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#8 Frontline Excellence

In this episode of Market Savvy Conversations, Megan Walker interviews Kaye Frankcom, Clinical Psychologist for part two (first episode "Wait List Risks"). We cover:

  • Having an excellent frontline response to new enquiries
  • Maintaining strong customer service during challenging times
  • Cancellation policies from the clients' perspective
  • Helping people who aren't always listening
  • Communicating care approaches with clients and achieving therapeutic alliance
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#7 Pelvic Empowerment

In this episode of Market Savvy Conversations, Megan Walker interviews Tory Toogood, Women's Health Physiotherapist from Vital Core Physio, about:

  • Having conversations with patients / clients about what their bodies are doing
  • Normalising conversations about continence issues, dysfunction and pelvic pain
  • Encouraging clients / patients to investigate their pelvic health as so many situations can be improved
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#6 Wait List Risks

In this episode of Market Savvy Conversations, Megan Walker interviews Kaye Frankcom, Clinical Psychologist and Business Coach to Allied Health, about:

  • How many people can a mental health professional typically manage in their case load
  • How long waiting lists should be
  • Who should be on your waiting list
  • Your duty of care for people on your list
  • Practical ways to support people on your waiting list
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#5 Whole Person Wellness

In this episode of Market Savvy Conversations, Megan Walker interviews Dr Peta Wright, Director of Vera Women's Wellness, on:

  • Choosing to deliver a whole person approach for your patients
  • Seeking answers to underlying health issues
  • Changing the way we view women's health
  • Educating and empowering patients
  • Connecting with other heart-felt practitioners
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#4 Workforce Opportunities

In this episode of Market Savvy Conversations, Megan Walker sits down with Tim Kittel, President of Speech Pathology Australia, to talk about:

  • Getting involved in Boards that align with your passion
  • Meeting the diverse needs of client groups
  • Geographic challenges of therapy in Australia
  • Raising awareness of Allied Health
  • Being champions of early intervention for young clients
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#3 Evolving Virtual Clinics

In this episode of Market Savvy Conversations, Megan Walker interviews Yianni Serpanos, CEO of HealthTechX and Coreplus, on:

  • Opportunities for innovation - adding virtual health services to existing health / medical practices 
  • Running a 100% virtual health practice
  • Technology that makes virtual health delivery possible
  • Opportunities to work where you love while doing the work that you love
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#2 Telehealth Possibilities

In this episode of Market Savvy Conversations, Megan Walker interviews Dr Silvia Pfeiffer, CEO of Coviu, on:

  • How telehealth has changed since Covid-19
  • New opportunities for private practice business owners to reach new audiences using telehealth
  • How telehealth has facilitated "hyper-specialisation" for clinicians and practitioners
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#1 The Future of Digital Health

In our first episode of Market Savvy Conversations, Megan Walker interviews Dr Chris Moy (GP; Australian Digital Health Agency Lead; and Vice-President of the Australian Medical Association) on:

  • The role of the Digital Health Agency
  • The obligations of private practice business owners in relation to cyber security
  • Digital prescribing opportunities
  • Opportunities and benefits of My Health Record
  • Protecting patients during telehealth appointments
Watch the Video / Listen to the Podcast / Read the Transcript

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